Ausiàs Acarín Wieland - Digital Strategy - MarTech & SEO Consultant in Barcelona

Ausiàs Acarín Wieland

Digital Strategy - MarTech & Visibility Consultant in Barcelona

Visit Kukoa My LinkedIn Profile

Digital Marketing Consultant

I am a seasoned digital strategist and project director based in Barcelona, with over 20 years of experience delivering innovative solutions in digital transformation, SEO, MarTech, and multi-channel marketing. Throughout my career, I have collaborated with a wide range of B2B and B2C clients, including AENA, Zurich, Volkswagen, and agencies like GEC (Capgemini), Saatchi & Saatchi, and BBDO. Leveraging this expertise, I co-founded Kukoa in 2009, where I continue to drive cutting-edge digital solutions as a MarTech and visibility consultant and project director.

At Kukoa, we don’t just provide expert consulting tailored to each project—we operate with transparency and, above all, proactivity. We frequently propose new digital initiatives to our clients, many of which have evolved into major business lines.

I am results-driven and base decision-making on data analysis. Creating a solid analytical foundation is essential for strategic decision-making, ensuring that every action aligns with measurable business objectives.

"Data is not just numbers; it’s the foundation for informed strategic decisions."

Beyond consulting, I am also a lecturer at ESEI International Business School Barcelona, where I have been teaching the SEO module in the Master’s in Digital Marketing since 2018. Additionally, I have supervised master’s thesis, mentoring students in advanced SEO methodologies and digital marketing strategies.

📍 Based in Barcelona | 🌐 Kukoa | 🔗 LinkedIn

Expertise & Services

  • SEO & Digital Growth Strategies – Technical SEO, structured data, ASO, CRO, WPO, and international SEO.
  • Conversion Optimization & Lead Generation – Enhancing user experience and digital touchpoints to maximize engagement and ROI.
  • Marketing Automation & MarTech Consulting – Implementation of automation tools and CRM integrations for smarter marketing workflows.
  • Strategic B2B & B2C Consulting – Crafting data-driven strategies to scale businesses and adapt to evolving digital ecosystems.
  • Agile Project Management – Leading digital projects with Agile and data-driven methodologies, ensuring alignment with business objectives.
  • Proactive Digital Innovation – Identifying opportunities and proposing new digital initiatives that drive business growth, often leading to the creation of new revenue streams for our clients.

Professional Background

Since 1998, I have been building digital visibility strategies, starting with early search engines and focusing on user retention tactics and conversions. My expertise spans a wide range of disciplines, including SEO, structured data, multi-channel marketing, and digital transformation.

Academic Background

  • Master’s in Web Accessibility and Information Society Technologies – Specialized in usability, accessibility (WCAG), and inclusive digital experiences.
  • Master’s in Project Management – Focused on Agile methodologies, digital transformation, and strategic project execution.

Key Professional Milestones

  • Co-founder of Kukoa (2009 - Present): Leading visibility strategies and MarTech projects at local, national, and international levels.
  • SEO & Digital Marketing Lecturer at ESEI (2018 - Present): Teaching advanced SEO methodologies and mentoring master's students.
  • Collaborations with global brands such as AENA, Zurich, Volkswagen, GEC (Capgemini), BBDO, Saatchi & Saatchi: Leading data-driven strategies for B2B and B2C clients.

Speaker & Conferences

Badges & Certifications

Google Ads App Certificacion - Ausiàs Acarín Wieland - Digital Strategy - MarTech & SEO Consultant in Barcelona Google Ads Display Certificacion - Ausiàs Acarín Wieland - Digital Strategy - MarTech & SEO Consultant in Barcelona Google Ads Search Certificacion - Ausiàs Acarín Wieland - Digital Strategy - MarTech & SEO Consultant in Barcelona Google Ads Shopping Certificacion - Ausiàs Acarín Wieland - Digital Strategy - MarTech & SEO Consultant in Barcelona Google Ads Video Certificacion - Ausiàs Acarín Wieland - Digital Strategy - MarTech & SEO Consultant in Barcelona

Let's Connect

Visit Kukoa LinkedIn Profile